The first chapter of the text, “Designing the Obvious”, describes
what obvious design is. Basically, it is defined as a simple design that allows
a user to browse and navigate with ease. It also goes on to explain why it is
important to the design of a website. If it has a user-friendly layout, the
website will more than likely be successful. In the first chapter, Hoekman
described that the website user should be able to use it for their disclosed
purpose, without having to worry about how it works. For example, the
Autotrader website has an obvious design in their search criteria. There are
numerous fields that allow the user to become familiar with how to navigate and
search, but also allow them to proceed without question.
http://www.autotrader.com/cars-for-sale/?Log=0
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